On April 3, 2026, C.P. Vietnam Corporation held the C.P. Vietnam Townhall 2026 under the theme “Mastering AI: Empowering Growth – Unlocking Potential.” The event took place at the company’s Head Office and was livestreamed to more than 100 locations nationwide. The Townhall provided an opportunity for the leadership team to share the company’s vision, strategic direction, and development plans for 2026 with employees across the organization.
Overview of the C.P. Vietnam Townhall 2026.
Amid rapidly changing market conditions, particularly fluctuations in raw material, energy, and logistics costs, businesses today are required not only to adapt, but also to optimize operational efficiency across every aspect of their operations. Speaking at the event, Mr. Pawalit Ua-Amornwanit, Chief Executive Officer of C.P. Vietnam, emphasized: “AI is not here to replace us, but to help us work more effectively.”
Guided by this vision, in 2026 C.P. Vietnam Corporation will focus on cost optimization, process streamlining, and improving operational efficiency throughout the organization. Technology - especially AI - is viewed as a strategic enabler that can simplify repetitive tasks and allow employees to focus on higher-value work.
Mr. Pawalit Ua-Amornwanit, Chief Executive Officer of C.P. Vietnam Corporation, delivers remarks at the event.
This spirit of innovation was clearly reflected throughout the program, where a real-time AI interpretation assistant was demonstrated live on stage. The experience gave participants a clearer understanding of how technology can be applied in the workplace — from small improvements in communication to larger operational enhancements.
Mastering AI is not just about technology; it is about transforming the way we work every day.
Alongside the company’s strategic direction, the program also provided practical insights through a presentation by Dr. Nutthee Am-in, Associate Professor and Doctor of Veterinary Medicine from Chulalongkorn University, Thailand. His presentation offered a more practical perspective on the application of AI in the livestock industry, ranging from herd management to production optimization, helping employees better connect these concepts with their day-to-day responsibilities.
Associate Professor Dr. Nutthee Am-in shares practical perspectives on applying AI in livestock farming.
Through the discussions and activities at the event, employees of C.P. Vietnam Corporation were encouraged to proactively embrace technology and gradually integrate AI into their daily work. The effective adoption of AI is expected to become part of a new way of working, contributing to higher productivity and creating greater value across all roles within the organization.
As part of the program, C.P. Vietnam also launched the internal mini game “CP-ER Masters AI,” creating an interactive platform where employees could experiment, share experiences, and learn from one another in applying artificial intelligence. More than just an engagement activity, the initiative represented a concrete step toward fostering a culture of innovation across the organization.
Employees of C.P. Vietnam enthusiastically participate in the “CP-ER Masters AI” mini game.
Although C.P. Vietnam Townhall 2026 has concluded, the spirit of innovation continues to spread throughout the company. Through the ideas shared and experiences gained during the event, employees left with a renewed mindset toward work — one focused on greater efficiency, adaptability, and continuous improvement.
